VanillaSoft’s Genie Parker Honored as one of 20 Women to Watch in Sales Lead Management 2016

Genie Parker is recognized by the SLMA for a third year in a row for her career in sales and marketing, and contributions made to effective lead management methodologies and solutions.

Plano, TX (April 6, 2016) — VanillaSoft, an award-winning provider of lead management software for inside sales and sales by phone activities, is pleased to announce that Genie Parker has been selected as an honoree in the Sales Lead Management Association’s (SLMA) 20 Women to Watch in Sales Lead Management for 2016. This is the third year in a row that Parker has been selected for this honor.

Parker, a sales & marketing veteran with over 30 years of experience, said, “I am so pleased to have been recognized by the SLMA panel again. It is quite an honor to be listed with this group of accomplished and influential women, including Mari Anne Vanella of The Vanella Group, a long time VanillaSoftcustomer.”

VanillaSoft CEO David Hood commented, “We are thrilled to see Genie receive this honor for the third year in a row. She is incredibly committed to this company and her profession and constantly strives to improve sales-by-phone methodologies and lead management solutions for VanillaSoft customers.”

A panel of judges reviewed SLMA members’ nominations for the 20 Women to Watch in Sales Lead Management honor. Honorees were selected based on their contributions to a combination of activities, including sales lead management, marketing and sales.  Additional qualifications, such as board positions, authorships, and relevant presentations, were taken into account.

About VanillaSoft

VanillaSoft is the all-in-one platform for inside sales teams incorporating the best of CRM, lead management, and call center software. VanillaSoft enables thousands of individuals and sales teams to not only manage their leads and contacts but to automate the sales process to allow salespeople more time to sell. VanillaSoft customers drive productivity by deploying

best-in-class features such as queue-based lead routing, progressive dialing, logical branch scripting, call recording, full email campaign management and more.

After automating sales tasks with VanillaSoft, typical users realize a productivity increase of 30% to 100% over traditional CRM, creating an easy to justify ROI. VanillaSoft is based in Plano, Texas, where it has served a global client base since 2005.