Plano, TX and Gatineau, QC – (July 25, 2024)VanillaSoft, a leading sales engagement technology company, has been recognized in the 2024 Gartner Market Guide for Sales Engagement Applications, which helps organizations to, “evaluate best-fit vendor options to optimize B2B sales productivity.”

Gartner notes that, “Sales engagement applications help sales operations leaders streamline daily seller workflows and guide seller decision making. SEAs capture activity data and provide a seller-centric user experience.”

Over the years, sales has become increasingly difficult for organizations. VanillaSoft helps to make it easy again with our next best record, deliverability, and compliance engines. For over two decades, VanillaSoft has been providing organizations with a sales engagement platform that empowers teams to generate and engage with more qualified leads across multiple channels. 

“Organizations of all sizes and from a wide variety of industries turn to VanillaSoft for our uniquely effective sales engagement capabilities,” said David Hood, CEO of VanillaSoft. “We have focused over the years on offering enterprises the ability to ensure their sales teams are reaching out to the best possible prospects to drive revenue, and our customers have seen incredible results.”

For more information, Gartner subscribers can read the Gartner Market Guide for Sales Engagement Applications, by Dan Gottlieb, Roland Johnson, Guy Wood, Steve Rietberg, Elizabeth Jones, 15 July 2024.

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About VanillaSoft

VanillaSoft is an omni-channel sales engagement platform for high-performing teams, connecting them with over 15 million new prospects every month. Used in combination with existing CRM systems or standalone, the platform empowers teams to generate and engage with more qualified leads across multiple channels at the right point in time. VanillaSoft’s intellective routing engine improves cadence automation and revenue actions for higher productivity and performance. To learn more, visit www.vanillasoft.com