Email Automation
Vanillasoft email automation sends personalized, one-to-one emails at scale to warm leads and move them forward without adding to your agents' workload.
What makes email automation great
Marketing automation emails often get filtered, flagged as spam, and ignored. Emails sent from an individual address land differently. They are more likely to arrive in the inbox, get opened, and get read. Vanillasoft automates that personal outreach for sales reps, so every email looks like it came from a human because it did.
Email nurture
Vanillasoft Email Nurturing bridges the gap between marketing automation and personal outreach, ensuring high-volume emails land in inboxes and not spam folders. Our email nurture scheduler ensures higher deliverability, translating into more opens, engagement, and opportunities.
Automate sales nurture campaigns
Send up to 20,000 emails per month per user
Warm new, cold, or unresponsive leads before adding to active campaigns
“Vanillasoft’s platform is so easy to use and integrates with any system.”
Dynamic, active campaigns
Engage leads through automated email as a part of an active cadence, or in response to a call result or other trigger. Agents have the flexibility to engage leads with personalized templates, and custom messages in real time.
Emails send directly from the agent screen
Use personal email accounts, leading to more opens
Follow-up from calls, schedule appointments, move leads closer to a call
"Great, clean, customizable software."
Templates and custom messages
Build a library of email templates for consistent, repeatable outreach, or let agents write custom messages when the moment calls for it. Either way, templates can be edited on the fly without breaking the campaign.
Add data tokens and spintax
Customize fonts and text
Add images and attachments
“Vanillasoft’s platform is so easy to use and integrates with any system.”
Email spam checker
Our email spam checker helps improve your deliverability, increase engagement and boost conversions.
Add subject line and email copy
Tool highlights spam words and phrases
Provides valuable tips
The producer hits one button. Instantly a text goes out to them, and an email goes out to them.
Consult an expert
See how Vanillasoft enables your agents to have more productive conversations and close more deals. Get started with a personalized walkthrough today.
Related resources
Learn more about Vanillasoft and its value to your sales engagement.
How to Sell Insurance Over the Phone and Close More Deals
Learn how to sell insurance over the phone with proven tactics for building trust, handling objections, and closing more deals.
Ultimate Guide to Follow-Up Emails
Learn how to write an effective follow-up email, when to send it, how many to include in a sequence, and best practices to increase replies and conversions.
How to Automate Sales Workflows for Better Results
Most revenue teams do not lose deals because their reps lack talent or effort.
They lose deals in the gaps between steps: the inbound lead that sits for three hours before anyone calls, the demo that never gets a structured follow-up, the renewal that lapses because no one was watching the account.
Each gap looks small on its own. Across a quarter, they add up to a meaningful share of the pipeline that quietly slips away.
Sales workflow automation, delivered through modern sales engagement software, exists to close those gaps.