Office worker emailing

Email Automation

Vanillasoft email automation warms leads and moves them forward in the sales funnel, on a highly personalized level, but automated and at scale to reduce agent busy-work.


Personal at scale

What Makes Email Automation Great

Send highly personalized, one-to-one emails at scale. Marketing automation emails often end up unread, tagged by recipients’ inboxes as “promotional” or even worse, “spam”. Emails sent directly from an individual email address are more likely to arrive in an inbox, be opened and read. Vanillasoft automates these emails for sales reps, at scale.

Office Workers In Headsets

Email Nurture

Vanillasoft Email Nurturing bridges the gap between marketing automation and personal outreach, ensuring high-volume emails land in inboxes and not spam folders. Our email nurture scheduler ensures higher deliverability, translating into more opens, engagement, and opportunities.

  • Automate sales nurture campaigns

  • Send up to 20,000 emails mer month per user

  • Warm new, cold, or unresponsive leads before adding to active campaigns

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“Vanillasoft’s platform is so easy to use and integrates with any system.”

Callers In Headsets Who Are Happy

Dynamic, Active Campaigns

Engage leads through automated email as a part of an active cadence, or in response to a call result or other trigger. Agents have the flexibility to engage leads with personalized templates, and custom messages in real time.

  • Emails send directly from the agent screen

  • Use personal email accounts, leading to more opens

  • Follow-up from calls, schedule appointments, move leads closer to a call

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"Great, clean, customizable software."

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Templates and Custom Messages

Vanillasoft email gives the option for either templated emails or for custom messages. Create a library of email templates for faster campaign reaction, and make changes to any of the templated messages on the go.

  • Add data tokens and spintax

  • Customize fonts and text

  • Add images and attachments

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“Vanillasoft’s platform is so easy to use and integrates with any system.”

Office Workers In Headsets

Email Spam Checker

Our email spam checker helps improve your deliverability, increase engagement and boost conversions.

  • Add subject line and email copy

  • Tool highlights spam words and phrases

  • Provides valuable tips

David Fender

The producer hits one button. Instantly a text goes out to them, and an email goes out to them.

Consult an expert

See how Vanillasoft enables your agents to have more productive conversations and close more deals. Get started with a personalized walkthrough today.

Resource Center

Learn more about Vanillasoft and its value to your sales engagement.

Ultimate Guide to Follow-Up Emails
Sales Automation
Email
July 14, 2026

Ultimate Guide to Follow-Up Emails

Learn how to write an effective follow-up email, when to send it, how many to include in a sequence, and best practices to increase replies and conversions.

Read more
How to Automate Sales Workflows for Better Results
Sales Automation
July 9, 2026

How to Automate Sales Workflows for Better Results

Most revenue teams do not lose deals because their reps lack talent or effort.

They lose deals in the gaps between steps: the inbound lead that sits for three hours before anyone calls, the demo that never gets a structured follow-up, the renewal that lapses because no one was watching the account.

Each gap looks small on its own. Across a quarter, they add up to a meaningful share of the pipeline that quietly slips away.

Sales workflow automation, delivered through modern sales engagement software, exists to close those gaps.


Read more
How to Build High-Converting SMS Campaigns
Sales Automation
SMS
June 18, 2026

How to Build High-Converting SMS Campaigns

SMS campaigns convert when consent, segmentation, and timing align. Learn how to build high-converting SMS campaigns that turn reach into results.

Read more
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