In an election by the membership of the Sales Lead Management Association, Kevin Thornton is recognized as a builder of wealth because of his expertise in sales lead management


Plano, TX (January 28, 2014) – VanillaSoft, provider of award-winning Inside Sales & Lead Management Software, announced that Kevin Thornton has been named as one of the ‘Top 50 Most Influential People in Sales Lead Management’ for 2013, by the membership of the Sales Lead Management Association.

Kevin Thornton commented on his win as follows: “It is an honor to receive this recognition from my peers and fellow SLMA members. This honor is not just a win for me – it’s something I share with my fellow VanillaSoft team members. The team’s support of the global sales community and continued commitment to excellence in delivery of our products and services makes the entire company worthy of this nomination.

This year, SLMA’s fifth annual election had a nomination period from October 1 through October 28, followed by a voting period from November 1 through November 30. Only members of the SLMA may nominate people and vote for those who they think deserve recognition (membership in the SLMA is free).

About VanillaSoft

VanillaSoft is the award-winning Lead Management Software and CRM solution for phone-centric selling. VanillaSoft enables thousands of individuals and sales teams to do more than store their data and report on it like traditional CRM. VanillaSoft customers drive productivity by deploying an award winning Best-in-Class feature set which includes next-best-lead routing, auto-dialing, on-board intelligent messaging, integrated e-mail, real-time lead distribution, live dashboard and digital call recording.

With VanillaSoft, typical users realize a productivity increase of 30% to 100% over traditional CRM, creating an easy to justify ROI. VanillaSoft dials over existing phone systems or VOIP meaning no new or high fees for telecom. VanillaSoft is based in Plano, Texas, where it has served a global client base since 2005.

About the Sales Lead Management Association

The mission of the Sales Lead Management Association is to help companies become successful in the critical business process of managing sales leads. The SLMA has 7,732 worldwide members, 300-plus articles from 60 authors, and interviews with 150 executives on the syndicated SLMA weekly internet radio program. For more information about SLMA or the ‘Top 50’ List, call Sue Campanale at 714-637-6989.