Plano, TX – (February 1, 2016) – VanillaSoft, an award-winning provider of queue-based lead management and appointment setting software for Inside Sales Teams, will participate as a silver level sponsor of the AA-ISP Inside Sales 2016 Conference in San Francisco on February 18, 2016. The AA-ISP Inside Sales Conference series are one-day events that are jam-packed with educational events for inside sales representatives and managers who want to improve their productivity, performance, and career opportunities. The February 18th event in San Francisco will take place at the Holiday Inn Hotel & Suites on South Airport Blvd.

David Hood, CEO of VanillaSoft, said, “The AA-ISP’s Inside Sales Conference series gives attendees a wonderful opportunity to network, learn, and sharpen their inside sales skills. As a sponsor and exhibitor at the onsite Technology & Service Expo, we get to connect with inside sales professionals and share how VanillaSoft technology supports all the best practices they’ve discovered during the course of the conference.”

Larry Reeves, CEO of AA-ISP, adds, “AA-ISP is is pleased to have VanillaSoft as a Silver sponsor at our 2016 San Francisco event. VanillaSoft’s continued support helps further the mission of the AA-ISP and helps us provide value to all our members.”

About VanillaSoft

VanillaSoft is the award-winning Lead Management Software and CRM solution for phone-centric selling. VanillaSoft enables thousands of individuals and sales teams to do more than store their data and report on it like traditional CRM. VanillaSoft customers drive productivity by deploying an award winning Best-in-Class feature set which includes next-best-lead routing, progressive dialing, on-board intelligent messaging, integrated e-mail, real-time lead distribution, live dashboard and digital call recording.

With VanillaSoft, typical users realize a productivity increase of 30% to 100% over traditional CRM, creating an easy to justify ROI. VanillaSoft dials over existing phone systems or VOIP meaning no new or high fees for telecom. VanillaSoft is based in Plano, Texas, where it has served a global client base since 2005.


The AA-ISP is an international association dedicated exclusively to advancing the profession of Inside Sales. The association engages in research studies, organizational benchmarking and leadership round tables to better understand and analyze the trends, challenges, and key components of the growth and development of the Inside Sales industry. Our mission is to help inside sales representatives and leaders to leverage our information and resources through published content, local community chapters, national conferences, career development, and an Inside Sales Accreditation program. For information on the AA-ISP please visit: