Plano, TX (June 2, 2016) – VanillaSoft, an award-winning provider of queue-based lead management and appointment setting software for Inside Sales Teams, is a silver level sponsor of the AA-ISP Inside Sales 2016 Conference in Denver on June 15, 2016. The AA-ISP Inside Sales Conference series provides one-day educational events for inside sales representatives and managers who want to improve their productivity, performance, and career opportunities. The June 15th event in Denver will be held at the Crowne Plaza Denver International Convention Center. VanillaSoft will also participate in the event’s Technology & Service Expo.

VanillaSoft CEO David Hood said, “Each AA-ISP event gives VanillaSoft new insights into the challenges facing the inside sales profession, and represents a terrific opportunity for us to discuss our inside sales perspectives with a diverse group of inside sales managers. As technology continues to bolster the role of inside selling, the opportunity to learn with and from other sales professionals is crucial. We look forward to meeting with them in the Technology & Service Expo in Denver.”

Larry Reeves, CEO of AA-ISP, adds, “AA-ISP is pleased to welcome VanillaSoft again as a Silver sponsor at our Denver 2016 event. VanillaSoft’s continued sponsorship and support are very appreciated.”

About VanillaSoft

VanillaSoft is the award-winning Lead Management Software and CRM solution for inside sales teams. VanillaSoft enables thousands of individuals and sales teams to do more than store their data and report on it like traditional CRM. VanillaSoft customers drive productivity by deploying an award winning Best-in-Class feature set which includes priority-queue-based-lead routing, progressive dialing, on-board intelligent scripting, e-mail marketing, real-time lead distribution, live dashboard and digital call recording.

With VanillaSoft, typical users realize a productivity increase of 35% to 100% over traditional CRM, creating an easy to justify ROI. VanillaSoft dials over existing phone systems or VOIP, meaning no new or high fees for telecom. VanillaSoft is based in Plano, Texas, where it has served a global client base since 2005.


The AA-ISP is an international association dedicated exclusively to advancing the profession of Inside Sales. The association engages in research studies, organizational benchmarking and leadership round tables to better understand and analyze the trends, challenges, and key components of the growth and development of the Inside Sales industry. Our mission is to help inside sales representatives and leaders to leverage our information and resources through published content, local community chapters, national conferences, career development, and an Inside Sales Accreditation program. For information on the AA-ISP please visit: