Plano, TX (May 27, 2015) – VanillaSoft, an award-winning provider of queue-based lead management and appointment setting software for inside sales teams, will participate as a silver level sponsor of the AA-ISP Inside Sales 2015 Conference in Denver on June 10, 2015. The AA-ISP Inside Sales Conference series provide one-day educational events for inside sales representatives and managers who want to improve their productivity, performance, and career opportunities. The June 10th event in Denver will take place at the Crowne Plaza Denver International Convention Center.

Kevin Thornton, executive vice president of sales and marketing with VanillaSoft said, “We are proud to continue our sponsorship of the Inside Sales Conference series. Each event gives inside sales professionals a wealth of information and best practices that they can incorporate in their sales environment. We look forward to meeting with attendees in the Exhibit Hall & Technology Expo.”

Larry Reeves, CEO of AA-ISP, adds, “AA-ISP is pleased to welcome VanillaSoft again as a Silver sponsor at our Denver 2015 event. We appreciate VanillaSoft’s continued sponsorship and commitment to furthering the inside sales profession.”

About VanillaSoft

VanillaSoft is the award-winning lead management software and CRM solution for phone-centric selling. VanillaSoft enables thousands of individuals and sales teams to do more than store their data and report on it like traditional CRM. VanillaSoft customers drive productivity by deploying an award-winning, best-in-class feature set, which includes next-best-lead routing, progressive dialing, on-board intelligent messaging, integrated email, real-time lead distribution, live dashboard and digital call recording.

With VanillaSoft, typical users realize a productivity increase of 30% to 100% over traditional CRM, creating an easy-to-justify ROI. VanillaSoft dials over existing phone systems or VoIP, meaning no new or high fees for telecom. VanillaSoft is based in Plano, Texas, where it has served a global client base since 2005.


The AA-ISP is an international association dedicated exclusively to advancing the profession of inside sales. The association engages in research studies, organizational benchmarking and leadership round tables to better understand and analyze the trends, challenges, and key components of the growth and development of the inside sales industry. Our mission is to help inside sales representatives and leaders to leverage our information and resources through published content, local community chapters, national conferences, career development, and an inside sales accreditation program.

For more information on the AA-ISP, please visit: