Plano, TX – (March 2nd, 2012) – VanillaSoft announced today that, in celebration and recognition of Women’s History Month, it will be supporting micro lending focused on female owned businesses in the third world. VanillaSoft will make one micro loan per day during March to women business owners around the world.

The micro loans will be made through Kiva as part of VanillaSoft’s ongoing effort to support entrepreneurs. At the beginning of 2011, VanillaSoft selected Kiva micro lending as its 2011/2012 social community initiative and uses Kiva as its platform to make micro loans to entrepreneurs and small businesses across the globe. Ken Murray, President of VanillaSoft, stated, “I can’t think of a better way to recognize women’s history month than to be a small part of helping women business owners make their own history.”

VanillaSoft, a leading provider of lead management software for outbound selling sees micro lending as a perfect fit for its employees, prospects, investors and customers. Murray went on to state; “We are really pleased. Our goal in year one was to expose as many people as possible to micro lending. Goal one is behind us. In 2012 VanillaSoft hopes to do more than 400 micro loans.” Murray went on to say, “When we started our company, we got funding early on through friends, angels and eventually through traditional banks and VCs. Opportunity for funding in the developing world is extremely limited or simply not available. This is not only an opportunity to make a loan to a fellow business owner; it is absolutely the right thing to do.”

VanillaSoft hopes to spread the good will well beyond their community of supporters. In 2012, VanillaSoft will continue to match any loan of $25 to $100 made to Kiva prior to the end of the year and up to a total of $10,000 in new loans. Interested lenders can simply join the VanillaSoft Team at to pick out who they wish to fund, then notify VanillaSoft at supportkiva(at)vanillasoft(dot)com and VanillaSoft will match the loan to the selected entrepreneur. If the selected entrepreneur is fully funded, VanillaSoft will make a loan of equal value to another one. All repaid loans go directly back to the original lender.

The team at VanillaSoft is excited to continue sharing their good fortune with other businesses and entrepreneurs around the world.

About VanillaSoft 
VanillaSoft is the award winning Lead Management Software and CRM for phone centric selling. VanillaSoft enables 1,000s of individuals and sales teams to do more than store their data and report on it like traditional CRM. VanillaSoft customers drive productivity by deploying an award winning Best-In-Class feature set which includes next-best-lead routing, auto-dialing, on-board intelligent messaging, integrated e-mail, real-time lead distribution, live dashboard and call recording for training. Typical users realize a production increase of 30 to 50% over traditional CRM, creating an easy to justify ROI. VanillaSoft dials over existing phone systems or VOIP meaning no new or high fees for telecom. VanillaSoft is based in Plano, Texas where it has served a global client base since 2005.