…confusion. 19. How satisfied are you with our level of communication? This feedback-oriented question helps in assessing the effectiveness of your communication strategy. It also demonstrates you’re committed to providing…
…bring the energy. For most organizations today, if you’re in sales, they’ve hired you off the street. Maybe you’ve had some experience coming in before. You come into an initial…
…First of all, every company has politics. Every company has politics. Any company that says they don’t have politics is in denial about the fact that they have politics. So…
…respond to those comments individually. No real science behind it. Just if you’re free, and at one point we were getting comments literally coming in by the second, just jump…
…act exactly what Barbara just said on industry, I love your example of CMO example. Here’s two different competing articles, compare, contrast. What do you think? That is adding value,…
…product or service has helped a competitor or a similar company in the industry. This gives credibility to your company. After all, prospects don’t want a competitor to have an…
…think we’ve had great companies, and I mean really great companies like SalesForce, LinkedIn, Microsoft, all these, IBM, all these great companies traditionally have moved and built a lot of…
…said from sales reps is that, you know, the way marketing speaks is not the way I would speak. Julia Shapiro: Exactly. Darryl Praill: Okay, so, speak the way you…
When it comes to communicating with your prospects, are your conversations all about you? Are they all about your company? Or do you use that opportunity to engage with them,…
…Clearly you’re way better at messaging than I am. I use the example of, « Who’s your prospect’s competitor? » But their competitor is their enemy. And let me give…
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