Emily Etzkorn and Ollie Whitfield combine sales and fundraising. You'll learn how to tweak and refine sales tactics for your fundraising efforts.
Sales is sales, and fundraising is fundraising…and never the two shall meet!
Until they do. Because perhaps they can.
Although fundraisers have a unique approach in their outreach efforts that are very different from the tactics that sales reps use, there are actually some sales tactics that can be tweaked, polished, refined, and used to enhance your fundraising efforts. And don’t we want to have as many strategies as we can in our toolbox when we’re looking for donor dollars?
Watch as VanillaSoft Fundraising Evangelist Emily Etzkorn is joined by Marketing Team Lead Ollie Whitfield. Ollie dived into some of the advanced sales tactics and cadences he has come across, and along with Emily, they look at how these can be tweaked and refined to be used effectively in your fundraising efforts.

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Spam tagging can quietly ruin your outbound call performance by flagging your number as suspicious. Learn what spam tagging is and how to prevent it.

Enterprise sales teams still rely heavily on outbound calling. Yet, the proliferation of robocalls and scams has made consumers cautious of unexpected calls. Consequently, spam filters and “scam likely” warnings have become commonplace. Sales admins and managers, therefore, face a critical challenge: ensuring their legitimate outreach isn’t mistakenly labeled as spam. This post explores the …
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