While CRM has proven to be very effective for the collection and analysis of data, it has often become more of a barrier for salespeople rather than a tool that enhances sales behavior. Organizations are now deploying tools that automate sales tasks that increase sales efficiency and productivity, remove the barriers to performance and drive more sales.

In this webinar you will learn:

  • How inside sales is evolving and becoming more complex
  • How to measure productivity — call volume vs. follow-up persistency
  • Why automating call cadence is key to inside sales success
  • What should be automated and what should be left to a salesperson’s discretion