Fundraising

Donor Journey: From The Engagement Center To Leadership Giving

Turning a casual supporter into a dedicated advocate, one who champions your institution for years to come requires more than just an inspiring mission statement or an occasional email, call, or text. This is a process that resembles a carefully orchestrated journey — one built on strategic nurturing and a deep understanding of where donors …

Donor Journey: From The Engagement Center To Leadership Giving Read More »

9 Donor-Centric Fundraising Tips

Adopting a donor-centric approach signifies an essential evolution from traditional fundraising methods. This strategy mainly puts the focus on understanding and responding to the preferences, motivations, and interests of donors.  But why is this shift so important?  It’s simple: behind every donation, there’s a unique story and a personal reason. Recognizing and valuing these stories …

9 Donor-Centric Fundraising Tips Read More »

How to Build and Manage a Fundraising Pipeline

A successful fundraising pipeline ensures a steady flow of resources necessary for your institution’s growth and sustainability.  It is a strategic framework that will help you identify, engage, and build long-lasting relationships with potential donors through a carefully planned series of interactions and touchpoints.  This approach is designed to gradually increase their interest and involvement …

How to Build and Manage a Fundraising Pipeline Read More »

The Most Effective Donor Engagement Strategies

The landscape of university fundraising has undergone a seismic shift from the days of simple phonathons to today’s complex, multi-channel engagement strategies. As this traditional model evolves into a sophisticated digital engagement framework, universities have the task of crafting donor engagement strategies that resonate with your audience, who expect nothing short of hyper-personalized outreach. Know and …

The Most Effective Donor Engagement Strategies Read More »

Sign Up for a Demo Today

See how VanillaSoft can help you increase sales with a free, personalized demo.

Get a Demo