Sales Strategy

Build a Framework for Daily Sales Activities to Increase Sales Success

Do you remember the first day of your very first sales job? Maybe you joined a sales organization for a corporation where they supplied you with a methodology to hit your number, or perhaps you were a sales rep at a smaller business and given little to no direction. Either way, it’s safe to say …

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Sales Playbook – Create and Implement a Repeatable Sales Process

What is a sales playbook? A sales playbook is a framework to help sales representatives close more deals. It brings together details about the buyer’s journey, stage-specific content, recommended sales engagement tactics, and guided selling tools to make the sales process scalable and repeatable. Chances are that your team has a sales manual that is …

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Attributes Necessary to Succeed in Sales — Phone Skills Required

For the last decade or so, many people in the sales profession have been celebrating the demise of cold calling. To steal a line from Mark Twain, the rumors of cold calling’s death have been greatly exaggerated. Exaggerated so much so, that you hear people talking about professional sales scenarios where they anticipate never even …

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Steve Jobs, Apple and Their Incredible Effect on Companies like VanillaSoft

I must admit, when I heard Steve died, I think I was like many people. We were somewhat expecting it, and not necessarily shocked by the news. Like many of you, I watched the coverage and it made me reflect on the many contributions Steve and Apple have made in terms of form, design and …

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