2018

The 5 Sales Tips You Need to Crush Your Goals in the New Year

How do you crush your sales goals next year? Niraj Kapur offers five sales tips: 1) stop trying to sell and start researching 2) send thank-you cards 3) learn from books and successful people every day 4) ask great questions, especially forward-thinking ones 5) develop your emotional intelligence. Kickstart your 2019 sales efforts with these …

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What Types of Content Do Salespeople Need?

What types of content do salespeople need? There are two different types of content they need to be successful: External-facing content provided by marketing like eBooks, case studies, etc and internal-facing content is sales enablement content like competitor research, product training, etc. For years now, the hoopla around content has focused on content marketing and …

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Social Selling – Blurring the Lines Between Sales and Marketing

Is social selling really selling? Selling is a one-on-one conversation. Social selling most of the time is a generic shout-out to the world, which is not selling. Most of what people call “social selling” is actually social marketing. However, there are times social media is used to sell to a specific individual. Social selling is …

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Avoid Buyer Frustrations with These Practical Selling Tips

How do your sales reps avoid buyer frustrations? By applying these four selling tips: 1) value your prospects’ time and pay attention, 2) don’t treat buyers like a transaction, 3) find out your buyers’ problem and connect the dots for them, & 4) record responses and don’t make the buyer answer anything more than once. Are …

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Inbound Marketing and Inbound Sales Development — the Ultimate Power Couple

Do you need an inbound sales development team? If you’re generating more leads than your sales team can handle, getting pushback about lead quality, or executing numerous inbound marketing campaigns, then you should look into an inbound SDR team. The ultimate power couple is having an inbound marketing and SDR team. Marketing leaders, are you …

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