Adopting a donor-centric approach signifies an essential evolution from traditional fundraising methods. This strategy mainly puts the focus on understanding and responding to the preferences, motivations, and interests of donors. But why is this shift so important? It’s simple: behind every donation, there’s a unique story and a personal reason. Recognizing and valuing these stories …
A successful fundraising pipeline ensures a steady flow of resources necessary for your institution’s growth and sustainability. It is a strategic framework that will help you identify, engage, and build long-lasting relationships with potential donors through a carefully planned series of interactions and touchpoints. This approach is designed to gradually increase their interest and involvement …
It’s a thin line between engaging your donors effectively and overwhelming them with your outreach attempts to the point of donor fatigue. To avoid this scenario and maintain an engaged and ready-to-donate audience, it’s important to find the right balance between staying top of mind and respecting their space and capacity to give. This means …
The landscape of university fundraising has undergone a seismic shift from the days of simple phonathons to today’s complex, multi-channel engagement strategies. As this traditional model evolves into a sophisticated digital engagement framework, universities have the task of crafting donor engagement strategies that resonate with your audience, who expect nothing short of hyper-personalized outreach. Know and …
Read on to find some helpful Giving Tuesday ideas that will help you make the most of your engagement center and increase donations.
Learn how to build an effective, six-step donor cadence that will help you stay top of mind without annoying your constituents.
Learn how to make the most of your phone fundraising campaign by equipping your team with the effective tools and strategies.
Check out these 6 actionable tips for ensuring program continuity during times of staff turnover and overcoming potential pitfalls of admin transition.
Learn more about our new service, “VanillaSoft Admin Transition,” and find out how it will make the offboarding and onboarding processes easier for you.
Learn how to help your students maximize their efforts and make the most of conversations with donors.
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