CRM managment

Creating the Synergy Between a Sales Engagement Platform and CRM

Building an effective toolstack for sales teams is a complex and intricate task, but at the core of each team, you will always find a customer relationship management system (CRM).  Historically, these systems were used by sales and marketing professionals for all activities involved in collecting and converting leads into opportunities and customers.  Yet, most …

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Automate Sales by Cutting Low-level Tasks out of Your Day

According to The Bridge Groups, sales productivity is the #1 challenge for nearly 65 percent of business-to-business organizations. The one universal truth is that no matter how great your service is, the business needs an efficient sales process. The trick is to find an ideal inside sales software that emphasizes efficiency, usefulness, and productivity. VanillaSoft …

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