In sales, we are all looking for the hot leads, but they don’t grow on trees. On the bright side, the sooner you can weed through the unqualified leads, the sooner you can get to the hot leads. In other words, you have to kiss a lot of frogs before you reach the prince (a.k.a. …
You Have to Kiss a Lot of Frogs to Find the Hot Leads… But Who Wants to do That? Read More »
It’s a scene that plays out over and over again on sales floors across the country. Like a bad B-movie, after completing a call, the sales rep wonders in confusion, “Who do I call next? Which lead will catapult me easiest to the next sale?” This can be very daunting; very time consuming. If a …
Who Do I Call Next? Introducing Logic and Routing Into Your Lead Management Strategy Read More »
Of all the industry verticals we serve, I think nonprofits may see some of the toughest challenges. They aren’t “selling” anything, per se, but they certainly must market themselves and persuade donors to act in much the same way for-profit companies must persuade their customers to buy.
What is Queue-based Lead Management?
A queue-based lead management platform such as VanillaSoft is designed to allow management to create a standard, automated workflow that all sales reps follow in order to increase productivity and contact quality. A queue-based system enforces the workflow and focuses your reps on the next best lead automatically.
Punxsutawney Phil had his say this morning: six more weeks of winter. Ugh! Unless you like snow days and soggy shoes, that’s not a welcomed prediction. Before we get too worked up, though, how accurate is Punxsutawney Phil in his prognostications? 2014: Phil saw his shadow, and 2014 did have a long, cold winter that …
It seems like only yesterday that I wrote the first post of 2014 and that year’s challenges and opportunities. The issues, for the most part, are unchanged: The necessity to respond rapidly Adoption of the new buying process where buyers self-educate The need to simplify the process for buyers What’s the 2015 spin on these …
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