Lead Management

Video Guide: Easy Steps for Lead Management and Scoring

Submitted by Guest Blogger, Ashley Furness,  Software Advice market analyst Every company wants high leads volume – but skimping on lead management and prioritization can kill your chances to capitalize on the best ones. In this two-part video series, VisionEdge Marketing President Laura Patterson shares her tips for crafting an effective opportunity scoring system. First, …

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Wasted Days and Wasted Nights – How we Fail to Collect Vital Data on Each and Every Sales Call

Yep – I am astonished by the lack of what we should know but don’t. Every day, businesses are cranking out tons of sales calls that seem to fall short of gaining any real intellectual knowledge, despite all the effort. I was chatting with an Inside Sales manager a few weeks back, and he shared some …

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Software Features – Don’t Leave Money in the Bag! 5 Ways to Get the Most From What You Are Paying For.

Recently, I started writing a new post about some of our best features which we think are underutilized by our customers. As I thought about several customers, knowing what I know about their business, I had a “Wow!” moment. These folks have no clue that VanillaSoft has these features baked in. With this new knowledge, …

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Lead and Prospect Management-Through Email? Yep, That’s What I Said

It has been said that a man who promotes his competitors on his own site is a man who soon will find another line of work. I have always believed, and made it the policy of VanillaSoft, that getting people into the right product is more important than selling your product to the wrong person. …

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