Telefundraising

How to Make the Most of Your University Giving Days

In March 2021, Cornell University made headlines when its 14,411 donors managed to raise a whopping $10,040,921 in just 24 hours, thus breaking the school’s 2020 record by approximately $3 million!  The 2021 Purdue Day of Giving made an even bigger splash by bringing in $52,489,367!  These are some impressive numbers that you may think …

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The Evolution of Phonathon: 4 Tips to Maximize Donor Engagement

The Evolution of Phonathon: 4 Tips to Maximize Donor Engagement

“Hi Mark! My name is John and I’m a first-year at XYZ University. I’m reaching out to share the latest campus updates and discuss the University Fund if that’s OK with you.”  The phonathon played a central role in higher ed fundraising for decades and universities managed to rake in millions of dollars with the …

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How to Coach Your Agents Using Call Metrics

By Aleksandr Peterson A call center is only as good as its agents. Whether inbound or outbound, sales or service, it’s important that agents continuously hone their skills, improve efficiency, and stay informed about new products and best practices. But they also need guidance, accountability, and encouragement. That’s why call centers hire coaches — to …

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