prospecting

Social Selling – Blurring the Lines Between Sales and Marketing

Is social selling really selling? Selling is a one-on-one conversation. Social selling most of the time is a generic shout-out to the world, which is not selling. Most of what people call “social selling” is actually social marketing. However, there are times social media is used to sell to a specific individual. Social selling is …

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5TipsSDRSuccess

5 Tips to Set Your SDRs up for Successful Prospecting

Effective sales prospecting isn’t rocket science. Prospecting is stressful and difficult. You need to be strategic in your approach. Here are 5 things you need to focus on to be successful: know the “why”, understand the customer, add it to your calendar, use the right tools, & take an omnichannel approach. An SDR’s job is …

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Build a Framework for Daily Sales Activities to Increase Sales Success

Do you remember the first day of your very first sales job? Maybe you joined a sales organization for a corporation where they supplied you with a methodology to hit your number, or perhaps you were a sales rep at a smaller business and given little to no direction. Either way, it’s safe to say …

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