Darryl Praill

Darryl Praill is a high-tech marketing executive with over 25 years of experience spanning startups, re-starts, consolidations, acquisitions, and divestments. Recently, he was voted a Top 3 Marketer and a Top 32 Sales Leader on LinkedIn, and in 2020 he was recognized as a Top 10 SaaS Branding Expert.

Boost Sales Performance with Sales Lead Tracking

Companies that apply CRM software and other sales lead tracking systems have a higher lead-to-close ratio. We’ve seen it here at VanillaSoft countless times.  An organization’s overall productivity level and bottom-line are significantly impacted by using a lead tracking software. Those that are fumbling between multiple spreadsheets are missing out and likely losing sales from …

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Webinar Recap: Why Traditional CRM Fails Inside Sales Organizations

Upon its initial introduction, CRM (Customer Relationship Management) software was innovative. But that was at least 30 years ago, and technologies have substantially changed since then. Today CRM is a default tool in many inside sales organizations, but it’s acting as more of a problem to be overcome than a solution. This tool of the …

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Inside Sales Tips for Effective Follow Up on Trade Show Leads

Over 75% of trade show attendees have a direct involvement in the decision-making process of purchases according to Statista. The collected leads from these events are often warmed up and primed to take the next step. As an inside sales rep, reaching out to trade show leads within days of the event will keep your …

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Our Most Popular Inside Sales Blog Posts for the First Half of 2016

We’re quickly approaching the halfway point for 2016, so I decided to take a look back at our top ten inside sales blog posts (by number of visits) for the first half of this year. Here are the items our readers have found most interesting so far this year. 10. Cold Calling: Motivate Your Sales Team …

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Updates from the AA-ISP 2016 Leadership Summit

I recently attended the 2016 AA-ISP Leadership Summit in Chicago with some other members of the VanillaSoft team. If you aren’t familiar with the AA-ISP, it’s an organization dedicated to inside sales professionals, and the annual Leadership Summit is the only conference dedicated exclusively to Inside Sales Leadership. The Leadership Summit is an excellent opportunity …

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Become a Future-Proof Sales Representative

An article in the New York Times states, “there are, nevertheless, many instances where proper advertising is producing better results than the old method of personal solicitation – larger volume at lesser cost.” Is that an argument that sounds familiar? Throughout recent years, people have been sounding the alarm proclaiming that the position of sales …

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Make Sure You Are Social Selling Instead of Social Spamming

When it comes to social selling, an inside sales rep often has a leg up on the road-warrior field rep. After all, an inside sales rep is often “inside” at his or her desk making connections with potential new business contacts. This means more time to access the internet and social networks, both of which …

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