Lead Lifecycle Stages Are Crucial to Hitting Your Sales Goals — Do You Know Why?
Design your lead lifecycle stages to fit your business. Learn how to hit your sales goals with the right lifecycle stages.
Lead Management
Engage With Prospects Early in the Buyer’s Journey
The sales game continues to change thanks to the ways technology has empowered the modern buyer. Purchases that once required a salesperson to engage with prospects through a phone call or face-to-face meeting can now happen partially or entirely online. Customers research solutions via search engines and review sites. They crowdsource feedback through social media networks. However, they don’t tend to reach out to salespeople until they are ready to purchase.
Sales Lead Management for Winners: Prioritizing Your Best Leads
Poor sales lead management is much like spending hundreds of dollars of groceries to cook a gourmet meal and then letting the food spoil in your refrigerator. You “shop” for leads online through your website or social media, webinars, ebooks, or free reports. Offline, you attend trade shows and network. The problem: you don’t follow …
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Helping New Reps Overcome the Fear of Rejection
New reps come in with one of two mindsets. Either “let’s do this, I’m ready to dial and smile,” or “what if they hang up on me or even worse, say no?” The potential of rejection for novice sales representatives can be debilitating. It’s management’s job to help new hires tackle their cold calling fears.
Boost Sales Performance with Sales Lead Tracking
Companies that apply CRM software and other sales lead tracking systems have a higher lead-to-close ratio. We’ve seen it here at VanillaSoft countless times. An organization’s overall productivity level and bottom-line are significantly impacted by using a lead tracking software. Those that are fumbling between multiple spreadsheets are missing out and likely losing sales from …
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How Lead Management Software and Sales Performance Go Hand In Hand
Would you try to plant a garden without a shovel? You certainly could try, but if there are rocks and other obstacles in the soil you won’t be as successful as if you were equipped with the right tools. So why would you let your sales team work without the proper tools, -i.e. Lead Management …
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Webinar Recap: Leverage Artificial Intelligence & Data to Accelerate Sales
Most businesses face difficulties in two primary areas of sales – lead generation and lead management. Artificial Intelligence (AI) and data can assist in addressing both of these regular sales activities. In a recent webinar, Sanjit Singh, COO of Lead Crunch, and Daniel Sims, Product Evangelist at VanillaSoft, teamed up to discuss how to leverage …
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Six Useful Email Subject Lines for Sales to Increase Prospect Engagement
It’s no secret that many agonize over the email copy and then hastily slap a written subject line right before clicking the ‘send’ button. It doesn’t matter how much research and time you put into the body text if the email subject lines aren’t captivating or insightful. As a salesperson, you’re reaching out to a prospect …
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Four-Step Guide to Helping Inbound Leads Walk Down the Buyers’ Path
The sales cycle is an extended process, to say the least. Leads may spend months considering whether they’ll make a purchase of your products and services thanks to fierce competition in the B2B space. Ultimately, it’s critical to nurture inbound leads during this time so you can keep your company at the forefront of their …
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Inside Sales Tips for Effective Follow Up on Trade Show Leads
Over 75% of trade show attendees have a direct involvement in the decision-making process of purchases according to Statista. The collected leads from these events are often warmed up and primed to take the next step. As an inside sales rep, reaching out to trade show leads within days of the event will keep your …
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