Email Marketing

From Failure to Fame: Harland Sanders, the Entrepreneur

Here’s the next in our month-long series on entrepreneurs and sales legends in honor of National Entrepreneurship Month . . . . If you are of a certain age, you probably recognize Colonel Sanders as the man behind Kentucky Fried Chicken, now known as KFC.  If you are a “spring chicken”, here’s a hint about …

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Celebrating Entrepreneurs & Sales Legends in November: John H. Patterson

Did you know that November is National Entrepreneurship Month?  Throughout November, we plan to highlight some legendary entrepreneurs who are also considered sales greats.  We are kicking off our series with a profile of John H. Patterson. John H. Patterson formed the National Cash Register Company in 1884. The company grew from producing only 16,000 …

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Inbound Marketing vs. Outbound Calling-Is the Truth Out There?

If you get caught up in the blogosphere or read all of the marketing hype around inbound marketing, you may find yourself hard pressed to hear the reasonable voices of sanity.  New companies have burst (OK-exploded) on to the scene, promoting all things inbound marketing.  “GET FOUND!” they  scream.  Some seem to suggest that people …

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